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We believe that a culture people want to be part of is about more than bean bags and free pizza on Friday. It's about everyone understanding what works well and being clear on where your business is heading so people can contribute fully.


We start by defining the 'DNA' of your business. Using tools and approaches that might include strategy facilitation with your senior team or behavioural analysis, we work with you to identify the gap between where you are now and where you want to be. We profile the values, strengths and behaviours of your best people to create bespoke frameworks that capture what's unique about your culture. We also include what's missing – things that make the difference between good and great. This will help the business develop and your people understand what you want, and don't want, from them.

Define - Team Development
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